Webster University

Offered at the following locations:

• St. Louis Home Campus
  in Webster Groves, Missouri
• Hua Hin/Cha-am, Thailand Campus

It's more than just selling a product. The fast-paced world of advertising and marketing communications is about connecting people in creative ways, reaching specific target audiences and selecting the appropriate means of promotion.

Webster University's School of Communications is a great place to start. Advertising and Marketing Communications majors learn all phases of the communications process through hands-on experience — planning, budgeting, creative strategy development, copywriting, media planning, research and production of single pieces and integrated campaigns.

Most students also take on an internship. Recent opportunities include: Adamson Advertising, Anheuser-Busch Entertainment, Emmis Communications, Fox 2 St. Louis, Hughes Group, KPLR-TV, Kupper Parker Communications, the St. Louis Rams and Zipatoni.

Students, before they graduate, also undertake a major role in planning and executing a multimedia advertising campaign. In recent years, some of these campaigns won regional awards and ranked among the top 10 in national competitions.

Companies where you can find Webster graduates with a Advertising and Marketing Communications degree, and the positions they hold, include:

• Anheuser-Busch Theme Parks, marketing representative.
• KMOX 1120, sports marketing director.
• Brighton advertising agency, account executive
• Zipatoni advertising agency, assistant account executive.

Important note for transfer students: Entry into this major as a junior or senior
is limited. To improve admission prospect and ensure proper course sequence,
junior and senior transfer students should apply for admission to the Spring
or Summer semesters. All transfer students should plan on a minimum of five full
semesters at Webster University.